2021 Design Intelligence Award, supported by the People’s Government of Zhejiang Province, hosted by China Academy of Art, co-organized by Higher Education Teaching Steering Branch in Industrial Design of the Ministry of Education, was held its awards ceremony in Oriental Milan International Fashion Center, Keqiao, Shaoxing, Zhejiang Province on the evening of October 12. Awarded entries from 4 major categories were announced, including 2 Chinese works of Movable “Huo-Yan” Product Series and Centralized Fume Exhaust System, standing out from 7815 entries and winning the Gold Award and 1 million bonus(around 145,000 dollars).
The Gold Award entry Movable “Huo-Yan” Product Series is constitute of nucleic acid detection laboratory and quarantine ward. It can be stored and folded easily to quickly respond to the needs of epidemic outbreak. The judges commented that it can unfold vehicle-box laboratory automatically in 1 minute and build nucleic acid detection laboratory and quarantine ward in 20 minutes, which supports the needs of covid testing for millions of people. It’s designed for the epidemic, but it rather providing a fast, accurate and comprehensive medical solution for a wider social public health safety and treatment.
“Huo-Yan” Product Series
Gold Award work Centralized Fume Exhaust System is an urban fume solution based on intelligent cloud platform 3.0, AI algorithm, which links central fume machine and terminal a achieve centralized emission. According to the judges, the work has renovated the traditional fume exhaust system from the fume exhaust of individual kitchen to the air purification of community system. The central intelligent cloud platform reaches 99.5% of purification efficiency through real-time supervision and centralized treatment. The design comes from but beyond daily life. It is a green technology innovation in the kitchen electricity industry, and also an intelligent life system innovation based on smart city.
Centralized Fume Exhaust System
There are 327 awarded entries in total this year, which will also be exhibited in Zhejiang Exhibition Hall from Sept. 22nd to Oct. 14th. and some will be exhibited in Special Exhibition from Oct. 1st to Oct. 21st in Keqiao, Shaoxing.
Since it’s launched globally and called for entries on January 21st, DIA still attracted the attention of the world under today’s complicated epidemic background, which involves the most competitive participants. This year, DIA received 7815 entries from global high-end manufacturing, high-tech companies, well-known design companies, international colleges and universities, individual designers in the United States, Germany, the UK, France, Italy, India, Japan, etc., reaching an increase of 6% than last year. So far, DIA participants have covered 61 countries and regions, with a new country-the Republic of Latvia-joining in.
Over 30% participants are from enterprises and design companies, which shows an increasing trend year by year, such as world Top 500 enterprises of China Aerospace Science and Industry Corporation, China Electronics Technology Group Corporation, China Railway Construction Corporation, China Mobile, China Unicom, Alibaba, Tencent, Lenovo, SAIC Motor, SONY, Fujitsu, Canon, etc., and well-known enterprises of Omron, Casio, Roland, KOKUYO, Baidu, NetEase, Hikvision, Skyworth Group, Haier, etc. Design youths from international universities on QS list and China’s first-class universities also actively participated in the competition in Concept Group.
After the comprehensive consideration of online preliminary evaluation and onsite final evaluation by 49 domestic and foreign judges, a total of 327 works were successfully shortlisted, including 30 qualified entries as top award candidates. According to statistics, the award rate is only 4%, while the rate of qualified works to pursuing top award is only 0.3%. The competition is quite fierce. It is a competition among designers in “Product Group” and “Concept Group”, the winner must be one in a thousand.
As an international industrial design award, DIA evaluation system fully draws lessons from the advanced experience of international famous awards, which should both be in line with China’s national conditions and has a world vision. DIA adheres to the core value of “Intelligence of Humanity, Wisdom of Life, Fusion of Tech&Art, Idea Bank of Industry”, and the evaluation basis of DIA Pyramid for Design Criteria, taking the principle of design as noumenal level, the direction of design as application level, the impact of design as strategic level. DIA evaluation system closely connects itself with cultural mission, life value, public demand, national economic development direction, etc. focuses on China’s national conditions and international regional characteristics, so as to select wisdom design which is truly benefit to people’s livelihood.
It’s the first time that DIA cooperates with Forbes China Design(FCD) to host 2021 DIA Ceremony and series of activities in Keqiao, Shaoxing, Zhejiang Province, to establish the brand image of “double awards” ceremony, which is the main line linking all these industrial activities together, covering the evaluation from enterprises, designers to products. Meanwhile, series of activities of special exhibition, summit and design night will also be held, aiming to support Keqiao to build a digital intelligence industrial design highland fully with international influence in Zhejiang and China.
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Company Name: Design Intelligence Award Committee
Contact Person: Enjoy Yao
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Country: China
Website: http://www.di-award.org
