Recently, FIFA approved Beijing Huaxia Chuanshi Collection Co., Ltd.to be the licensee of FIFA World Cup Qatar 2022™ and FIFA Women’s World Cup Australia & New Zealand 2023™ in China, and their products of FIFA World Cups Licensed Double Seal have been officially launched. The licensee invited one hundred famous Chinese and foreign experts to be art advisor to create an extraordinary licensed product of FIFA World Cup that bearing Chinese Noble Seal culture.
It creatively blends trophies of the FIFA World Cup and FIFA Women’s World Cup with the figure of Chinese dragon and phoenix, presented in the form of dragon and phoenix double seals. The licensed seal of FIFA World Cup Qatar 2022™ used the figure of dragon holding up the artistic trophy, symbolizing the glorious glory of the Competition. The licensed seal of FIFA Women’s World Cup Australia & New Zealand 2023™ used the figure of phoenix holding up the artistic trophy to symbolize the greatness of Women’s football. There are 32 rivets in gold been used on the Seals’ body to recall the last FIFA World Cup with 32 participating teams and the first FIFA Women’s World Cup with 32 participating teams.
As an official licensed product of the FIFA World Cup Qatar 2022™ and the FIFA Women’s World Cup Australia & New Zealand 2023™, it can not only make an outstanding contribution to the promotion of football culture in China, but also can make a good step for Chinese art to go to the world.