The Wrangler Home™ Brand’s Inspired Americana: Artisan Wood Carvings and Innovative Storage Are Hallmarks of New Originals Collection Furnishings

In today’s challenging economy, consumers are seeking budget-friendly, high-impact storage pieces and occasional tables for home redecorating projects.

New furnishings from the rustic Wrangler Home™ Originals Collection are as handsome as they are practical: Intricate and exquisite hand wood carvings reflecting traditional American motifs are updated with innovative, concealed storage solutions.

Inspired by classic American quilts, the detailed carvings featured on many of the new Wrangler Home™ Originals’ wood furnishings are reminiscent of rustic patterns favored by America’s first homesteaders on the Western frontier. A favorite motif, a symmetrical four-directional pattern, features predominantly.

“For many, storage pieces conjure up simply serviceable units,” says George Weldon, director of North American licensing for the Wrangler Home™ brand. “However, our new Wrangler Home™ Originals Collection features handsome signature pieces that make a statement with their distinctive wood carvings, display shelving to highlight personal collections, and hidden compartments to conceal the clutter.”

Notable among the new introductions are two Wrangler Home™ Originals’ book cases. The new Milltown book case is an attractive updated curio with elaborate rope-styled molding, ornate wood carving, and doors featuring rustic brass wire inserts. With three adjustable shelves and two storage drawers, there is plenty of space to display collectibles, the classics or family heirlooms.

The Highwood book case is reminiscent of an old-fashioned library book case with its vertical beadboard back, pegging details, antiqued brass hardware paired with sliding mullion glass doors, and adjustable shelving. Perfect for showcasing a personal library, framed family photos or sentimental favorites, this book case is as good-looking as it is practical.

The innovative Big Timber storage cocktail table in the brand’s new saddle brown rustic oak finish, featuring rich brown caramel mid-tones, has carvings on all sides, pegging details, and a planked, hinged top. Inspired by a blanket chest, this occasional table offers plenty of hidden storage, perfect for board games, throws, books or other family items. The Big Timber occasional table collection also includes a sofa table with drawer storage, a square cocktail table, and square and rectangular end tables.

With its spectacular star patterned marquetry top, the Rexford chair side table, in both the gun stock rustic oak and rustic black finishes, adds that special touch to nearly any room of the house.

Finally, to complement the popular Bear Creek dining group introduced last year, the Finley Point wine server is the perfect accompaniment to any casual dining room. Featuring planking, a flip-top, and a bottom shelf for additional storage, the cabinets include interior adjustable glass and wine storage.

Whether it’s a book case, occasional table or a specialized serving table, the new furnishings from the Wrangler Home™ Originals Collection are timeless additions to any traditional, rustic décor.

“As with all furnishings from the Wrangler Home™ brand, our new Originals Collection combines warmth, timeless styling and built-in durability, all for a value,” notes Weldon. “The Wrangler Home™ brand fits perfectly into the active American lifestyle, creating what we call ‘Real. Comfortable. Home.’”

The Originals Collection may be seen as part of lifestyle home furnishing displays at the Flexsteel IHFC showroom (Space C-558) from April 25 – 30, 2009 during the International Home Furnishings Market in High Point, NC. The collection is also showcased at the new Wrangler Home™ Idea House in Branson, MO, which is open free to the public through December 11, 2009.

About Wrangler Home™

Since the 1940’s the Wrangler® brand, owned by VF Corporation (NYSE: VFC), has developed a reputation for quality, value, comfort, and style. Designed to fit your life and to enhance the warmth and livability of your home, our beautiful and durable Wrangler Home™ brand furnishings and accessories feature warm woods, luxurious leathers, and soft fabrics. Welcome family and friends into your home with the casual comfort and relaxed, All-American style that is the heritage of the Wrangler Home® brand. Visit www.wranglerhome.com for more information and to find a furniture retailer near you.

About Flexsteel Industries, Inc.

Flexsteel Industries, Inc. (NASDAQ: FLXS) is headquartered in Dubuque, Iowa, and was incorporated in 1929. Flexsteel is a designer, manufacturer, importer and marketer of quality upholstered and wood furniture for residential, recreational vehicle, office, hospitality and healthcare markets.

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