SCS Global Services Launches Sustainability Pilot for Leading Growers and Retailers of Lab Grown Diamonds

First-Ever Audits as Part of Certification Standard Development Process

SOURCE: SCS Global Services


Emeryville, Calif., October 3, 2019 /3BL Media/ - SCS Global Services (SCS) announces the launch of groundbreaking pilot to audit and analyze lab grown diamonds against a stringent set of sustainability criteria. The pilot audits follow the decision announced earlier this year by the Lab Grown Diamond Council to retain SCS, an internationally recognized third-party certifier and standards developer, to create the world’s first independent third-party ‘product’ sustainability certification standard for diamonds.

The market for lab grown diamonds is growing rapidly, creating the need to not only prevent fraud, but independently substantiate and differentiate product sustainability claims. The sustainability performance criteria, which also include a commitment to the goal of becoming climate neutral, will be reviewed through a multi-stakeholder process, informed by the results of the pilot assessments. A multi-stakeholder Standards Review Committee is being established to oversee the process and will include academia, producers, retailers, nonprofit organizations, and other experts in the field. The Sustainability Certification will support the growers’ business-to-business sustainability claims to distribution and retail customers. More than 85% of jewelry purchasers feel that independent, third-party verification of the social and environmental impact of any diamond they consider purchasing is important.*

“The pilot audits mark an important step in the process of certifying sustainability,” says Stanley Mathuram, SCS Vice President. “Through the audits, we will be able to ground-truth assumptions about laboratory operations involved in the creation of lab-grown diamonds, ensure that the standard’s criteria fully capture the potential range of issues, and better equip the Standards Review Committee to do its work. Additionally, we applaud these companies for their leadership in stepping up to participate in the pilot,” noting that this will put them squarely on the path toward certification.

Lab grown diamonds are physically identical to mined diamonds. They are currently produced under proprietary laboratory processes know as High Pressure High Temperature (HPHT) and Chemical Vapor Deposition (CVD); both extremely energy intensive. The sustainability standard, while addressing energy consumption, will also address a wide range of metrics.

Several companies have committed as early adopters to participate in the pilot, setting themselves apart as leaders in sustainability and transparency. The pilot will involve auditing the companies’ operational performance relative to a broad range of environmental, social and governance (ESG) parameters. Pilot participants and supporters include:

Leon Peres, CEO of Green Rocks, a vertically integrated high-tech grower and old-world diamond cutter, states:

“Third-party product sustainability certification will assure our customers that our diamonds are exactly what we say they are – sustainably and responsibly grown and cut, this certification is extremely important to our industry, and we intend to support it in any way we can.”

Nadja Swarovski, Member of the Swarovski Executive Board, a respected international purveyor of gemstones and committed producer of lab created diamonds, comments:

“Through independent certification, the lab grown diamond sector has an opportunity to demonstrate that it is delivering on its sustainability promises. We have committed to get our supply chain certified to confirm responsible practices are in place.”

Anmol Bhansali, of Goldiam, a major CVD diamond grower based in India, and a foremost manufacturer of diamond-studded jewelry focused on export for major global, retailers, states:

“We welcome this development. The certification will underscore the value-added proposition represented by lab grown diamonds, both for today’s evolving consumer and in our industry’s convoluted supply chain.”

Silviu Reinhorn, CEO of Lusix, an Israel-based producer of unique pyramid-shaped lab-grown rough diamonds with the highest yield in the industry, states:

“Product sustainability certification is just the right move for this emerging market. Certification will debunk certain misconceptions in the market and will give owners of lab grown diamonds one more validation point.”

Julie Yoakum, Chief Merchandising Officer, Helzberg Diamonds, a Berkshire Hathaway Company with over 200 stores nationwide, is the retail leader in lab grown diamonds, states:

“As the retail leader in lab grown diamonds, Helzberg embraces transparency and integrity throughout the entire process from source to customer. Supporting the effort of benchmarking the sustainability of lab-grown diamonds is a logical fit for us.”

*The Need for 3rd Party Verification of Mined and Lab-Grown Diamond Claims Report, MVI Marketing, a leading market research and analysis firm for the worldwide gem and jewelry industries.

About Us

SCS Global Services

SCS is a trusted leader in third-party environmental, sustainability and food quality certification, auditing, testing and standards development. SCS works with companies, government agencies, and stakeholders worldwide to identify and drive practices, policies and processes that advance the goals of sustainable development and give innovators a competitive advantage. Its certification services and sustainability solutions span the natural resources, green building, energy, agricultural, and consumer products sectors, enabling policy makers, purchasers, company decision-makers and consumers to make informed decisions based on the highest level of environmental, ethical and quality accountability. SCS, which stands for Scientific Certification Systems, is a Benefit Corporation. For more information, visit our website at and follow us on Twitter at @SCScertified.

Green Rocks

Green Rocks was founded in Aventura, FL in 2016 by a visionary group of high-tech entrepreneurs in partnership with Ofer Mizrahi diamonds, a globally recognized loose diamond distribution leader. Their vision….to bring technology and old-world diamond cutting craftsmanship together to create the world's finest lab created diamond. By joining forces later on with CORNES of Japan and combining the diamond needs of High Technology together with the needs of the Jewelry Industry, Green Rocks delivers to the market some of the most exquisite and exceptionally cut lab grown diamonds, for more information please visit our website

Contact: Leon Peres, CEO,


Swarovski sparks delight and delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity. Founded in 1895 in Austria, the company designs, manufactures and sells the world’s highest quality crystal, genuine gemstones, Swarovski Created Diamonds and zirconia, finished products such as jewelry and accessories, as well as interior design and lighting solutions. The Swarovski Crystal Business is run by the fifth generation of family members and has a global reach with approximately 3,000 stores in around 170 countries, more than 29,000 employees, and revenue of about 2.7 billion euros in 2018.

Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2018, the Group generated revenue of about 3.5 billion euros and employed more than 34,500 people.

A responsible relationship with people and the planet has always been an integral part of Swarovski’s heritage, and is embedded today in the company’s well-established sustainability agenda. In addition, the global Swarovski Waterschool education program has reached 500,000 children on the world’s greatest rivers. The Swarovski Foundation was set up in 2013 to honor the philanthropic spirit of Daniel Swarovski, and works to support culture and creativity, promote human empowerment and conserve natural resources to achieve positive social impact.

Contact: Nancy Leach, Director of Marketing, Atelier Swarovski,


The Goldiam Group was the first jewelry manufacturing facility to be operational in the SEEPZ production zone in Mumbai, India. Today, we have evolved into one of the largest diamond & bridal jewelry-manufacturing specialists, with RJC certified factories & offices in New York & Hong Kong. We are especially proud to be the only debt-free company in our industry, with shares traded on the National Stock Exchange (NSE) of India. A recent & exciting part of the Group includes our CVD diamond growing operations, making us not only the only diamond growers in Mumbai, but also the only vertically integrated, end-to-end base manufacturer of LG diamonds & LG jewelry globally.

Contact: Anmol Bhansali, or Devang Jhaveri, CEO,


Lusix is part of the Landa Group, one of Israel’s leading high technology enterprises. With over 1,600 employees, Landa Group companies are transforming major industries with disruptive science-based innovations: from digital printing and hair color to solar energy and automotive coatings; from metallization graphics to drug delivery and now to diamonds. Lusix is the brainchild of Landa Labs, the research center of the Landa Group, where, for the past decade, its scientists and engineers have been working on a proprietary CVD process for growing the highest quality diamonds - with a remarkable pyramid shape. Unlike any other rough diamond in the world, Lusix’s patent-pending process actually grows the diamonds in this unique pyramid form. Lusix pyramid diamonds enable extraordinarily high yields – even up to 70% - making them by far the industry’s highest-yield rough diamonds. Lusix pyramid diamonds are all grown in Israel in the industry’s most scientifically advanced diamond factory. With all facilities under one roof, Lusix is fully vertically integrated: from research and development to engineering and production of its own custom-built reactors.

Contact: Daniel Kahn, Head of Business Development,, Phone: +972-50-868-8757

Helzberg Diamonds

Helzberg Diamonds®, a retail and online jewelry store focused on customer service, was founded in 1915 and has more than 200 stores nationwide featuring a wide selection of fine jewelry, including diamond engagement rings and wedding rings, precious gems and watches. Helzberg Diamonds takes pride in its history of offering exceptional value, exclusive designs and timeless jewelry. Helzberg Diamonds is based in North Kansas City, Mo., and is a subsidiary of Berkshire Hathaway Inc. (NYSE: BRK/A and BRK/B). For the locations nearest you, call 1-800-HELZBERG (800-435-9237) or visit

Contact: Marti Greathouse, Director, Corporate Communications,, Phone: 816-627-1457

Media ContactsKaren Righthand | Director of Sales and Marketing krighthand@scsglobalservices.com510.452.6817

Tweet me: .@SCScertified announces the launch of a GROUNDBREAKING pilot to audit and analyze #labgrowndiamonds against the stringent set of #sustainability criteria. #labgrowndiamond #diamonds #labdiamonds #labdiamond #conflictfree

KEYWORDS: lab grown diamonds, Lab diamonds, Diamonds, conflict free diamonds, scs global services, Swarovski, green rocks, goldiam, Lusix, Helzberg Diamond, Berkshire Hathaway, mvi marketing

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