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SEGG Media Corp. (NASDAQ: SEGG): The Reinvention of a Legacy Brand for the Next Era of Fan Engagement

  • Lottery.com rebrands as SEGG Media Corporation (NASDAQ: SEGG, LTRYW), signaling the closing of legacy challenges and the start of a growth-focused media, gaming, and sports strategy
  • The company now operates through three synergistic verticals: Sports, Entertainment, and Lottery, aiming to redefine global fan experiences
  • SEGG Media has stabilized operations, secured a $300 million equity facility, and is preparing for international expansion in motorsports, esports, and immersive media

The convergence of sports, entertainment, and technology is accelerating, and companies once limited by legacy models are racing to transform into platforms designed for modern fans. Fueled by shifting demographics, immersive content demand, and the rise of ethical, tech-enabled gaming, the space is ripe for disruption. That backdrop makes the recent rebrand of Lottery.com Inc. into SEGG Media (NASDAQ: SEGG, LTRYW) a timely and strategic evolution, not just in name but in mission and operational architecture.

From Lottery.com to SEGG Media: A Structural and Strategic Pivot

On July 8, 2025, SEGG Media made its debut under the ticker symbol SEGG, formally completing its transformation from Lottery.com into a diversified, forward-facing sports and entertainment company. The rebrand, while symbolic, is more than cosmetic; it represents a definitive close to previous…

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NOTE TO INVESTORS: The latest news and updates relating to SEGG are available in the company’s newsroom at https://ibn.fm/SEGG

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