FORM 11-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 (Mark One) (X) Annual Report pursuant to Section 15(d) of the Securities Exchange Act of 1934 For the fiscal year ended December 31, 2001 or ( ) Transition Report Pursuant to Section 15(d) of the Securities Exchange Act of 1934 For the transition period from_____________to_____________ Commission file number 1-11720 MailCoups Inc. 401(k) Savings Plan ----------------------------------------------------------- (Full title of the plan) ADVO, Inc. One Univac Lane, P.O. Box 755, Windsor, CT 06095-0755 ----------------------------------------------------------- (Name of issuer of the securities held pursuant to the plan and the address of its principal executive offices) MailCoups, Inc. 401(k) Savings Plan Annual Report Index to Form 11-K Year Ended December 31, 2001 Report of Independent Auditors Financial Statements: Statements of Net Assets Available for Plan Benefits as of December 31, 2001 and 2000 Statements of Changes in Net Assets Available for Plan Benefits for the Years Ended December 31, 2001 and 2000 Notes to Financial Statements Supplemental Schedule: Schedule I - Schedule H, Line 4i - Schedule of Assets (Held at End of Year) Signature Exhibit 23 - Consent of Ernst & Young LLP Report of Independent Auditors To the Plan Administrator of MailCoups, Inc. 401(k) Savings Plan We have audited the accompanying statements of net assets available for plan benefits of the MailCoups, Inc. 401(k) Savings Plan as of December 31, 2001 and 2000, and the related statements of changes in net assets available for plan benefits for the years then ended. These financial statements are the responsibility of the Plan's management. Our responsibility is to express an opinion on these financial statements based on our audits. We conducted our audits in accordance with auditing standards generally accepted in the United States. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion. In our opinion, the financial statements referred to above present fairly, in all material respects, the net assets available for plan benefits of the Plan at December 31, 2001 and 2000, and the changes in its net assets available for plan benefits for the years then ended, in conformity with accounting principles generally accepted in the United States. Our audits were performed for the purpose of forming an opinion on the financial statements taken as a whole. The accompanying supplemental schedule of assets (held at end of year) as of December 31, 2001, is presented for purposes of additional analysis and is not a required part of the financial statements but is supplementary information required by the Department of Labor's Rules and Regulations for Reporting and Disclosure under the Employee Retirement Income Security Act of 1974. This supplemental schedule is the responsibility of the Plan's management. The supplemental schedule has been subjected to the auditing procedures applied in our audits of the financial statements and, in our opinion, is fairly stated in all material respects in relation to the financial statements taken as a whole. \s\ Ernst & Young LLP Hartford, Connecticut June 6, 2002 MAILCOUPS, INC. 401(k) SAVINGS PLAN STATEMENTS OF NET ASSETS AVAILABLE FOR PLAN BENEFITS December 31, ------------ 2001 2000 ---- ---- Assets Investments at Fair Value $805,045 $725,201 Receivables: Employees' Contributions - 6,954 Employer's Contributions - 1,967 -------- -------- Total Receivables - 8,921 -------- -------- Net Assets Available for Plan Benefits $805,045 $734,122 ======== ======== See accompanying notes to financial statements. - 3 - MAILCOUPS, INC. 401(k) SAVINGS PLAN STATEMENTS OF CHANGES IN NET ASSETS AVAILABLE FOR PLAN BENEFITS Year-ended December 31, ------------ Additions to assets attributed to: 2001 2000 ---- ---- Investment income: Net realized and unrealized depreciation in fair value of investments $(69,047) $ (7,123) Interest 992 893 Dividends 16,305 31,395 Contributions: Employee 150,729 156,984 Employer 29,949 30,012 Employee rollover 17,875 -- --------- -------- Total Additions 146,803 212,161 Deductions to assets attributed to: Benefit payments 75,880 149,525 --------- -------- Net increase in net assets available for plan benefits: 70,923 62,636 Net Assets Available for Plan Benefits: Beginning of the year 734,122 671,486 --------- -------- End of the year $ 805,045 $734,122 ========= ======== See accompanying notes to financial statements. - 4 - MAILCOUPS, INC. 401(k) SAVINGS PLAN NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2001 A. DESCRIPTION OF THE PLAN The following description of the MailCoups, Inc. 401(k) Savings Plan ("Plan") provides only general information. Participants should refer to the Summary Plan Description for a more complete description of the Plan's provisions. MailCoups, Inc. ("MailCoups") is a wholly owned subsidiary of ADVO, Inc. (the "Company"). General The Plan is a defined contribution plan covering all full-time employees ("participants") of MailCoups who have completed one year of service. It is subject to the provisions of the Employee Retirement Income Security Act of 1974 (ERISA). Contributions MailCoups contributes 50 percent of the first 3 percent of a participant's pay deferral contributions to the Plan. Participants may contribute up to 15 percent of their annual compensation on a pretax basis. All investment programs are fully participant directed. Participants direct the investment of their and MailCoups' contributions into various investment options offered by the Plan. The Plan offers nine investment options: three collective investment funds, four mutual funds, and two ADVO custom funds, one of which includes Company common stock. Participant Accounts Each participant's account is credited with the participant's contribution, MailCoups' matching contribution, and the Plan's earnings. The benefit to which a participant is entitled is the benefit that can be provided from the participant's account. Vesting Participants are immediately vested in their voluntary contributions plus actual earnings thereon. All employer matching contributions vest immediately. Payment of Benefits Upon termination of service a participant may elect to receive a lump-sum amount equal to the value of their account. Loans Participants may borrow from their fund accounts a minimum of $1,000 up to a maximum equal to the lesser of $50,000 or 50 percent of their vested account balance. The loans are secured by the balance in the participant's account and bear interest at a rate commensurate with local prevailing rates as determined quarterly by the plan administrator. Principal and interest are paid ratably through monthly payroll deductions. - 5 - MAILCOUPS, INC. 401(k) SAVINGS PLAN NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2001 Expenses of the Plan All costs and expenses of operation and administration of the Plan are paid by MailCoups. Plan Merger Effective January 1, 2002, the Plan was merged into the ADVO, Inc. 401(k) Savings Plan ("ADVO Plan"). MailCoups' associates will be entitled to the provisions of the ADVO Plan. ADVO Custom Funds Employer custom funds include the ADVO AXP New Dimensions Fund and the ADVO Stock Fund. Custom funds are unregistered custom separate accounts maintained by the Trustee and established by the Company for the benefit of the Plan and any other qualified plan of the Company. Ownership is represented by each plan's proportionate units of participation. Although the performance of the custom fund is based on the performance of the underlying mutual fund or Company common stock, the value of a fund unit is different from the net asset value of the mutual fund or the price of one share of common stock. Changes in the unit value of the fund will be affected by price changes in the underlying mutual fund or common stock, earnings, dividends, interest and applicable fees and expenses of the fund. Additionally, the funds maintain highly liquid money market instruments which may contribute to differences in performance between the fund units and net asset value of the underlying mutual funds or common stock. B. SUMMARY OF ACCOUNTING POLICIES Basis of Accounting The financial statements have been prepared on the accrual basis of accounting. Valuation of Investments The fair value of investments in mutual funds is based on the quoted market prices of the shares held in these funds at year-end. The fair value of investments in the collective investment fund and the ADVO custom funds is based on the net asset value ("NAV") of participation units held by the Plan at year-end. These NAVs are calculated based on the current market value of the underlying securities and the current number of units held by participants in these funds. Participant loans are stated at their outstanding principal balances which approximate fair value. - 6 - MAILCOUPS, INC. 401(k) SAVINGS PLAN NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2001 Use of Estimates The preparation of financial statements in conformity with generally accepted accounting principles requires plan management to make estimates and assumptions that affect the amounts reported in the financial statements and accompanying notes. While management believes that the estimates and related assumptions in the preparation of these financial statements are appropriate, actual results could differ from those estimates. C. INVESTMENTS The Plan's investments are primarily held by bank-administered trust funds. The following table presents the fair value of investments. Investments that represent 5% or more of the Plan's assets available for plan benefits are separately identified by the following "*". December 31, ------------ 2001 2000 ---- ---- Cash $ -- $ 431 Collective Investment Funds: Merrill Lynch Income Accumulation Fund 70,699* 23,930 Barclays Global Investors Asset Allocation Fund 90,496* 97,248* Barclays Global Investors S&P MidCap Stock Fund 125,683* 110,069* Mutual Funds: Templeton Foreign Fund 14,919 11,864 Barclays Global Investors S&P 500 Stock Fund 183,467* 215,707* Lord Abbett Developing Growth Fund 3,463 473 Merrill Lynch Retirement Reserves Money Fund 26,663 19,858 ADVO Custom Funds: ADVO AXP New Dimensions Fund 141,509* 145,573* ADVO Stock Fund 115,765* 88,013* Participant Loans 32,381 12,035 -------- -------- TOTAL $805,045 $725,201 ======== ======== - 7 - MAILCOUPS, INC. 401(k) SAVINGS PLAN NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2001 During 2001 and 2000, the Plan's investments (including investments purchased, sold as well as held during the year) (depreciated)/appreciated in fair value as determined by quoted market prices as follows: Net Realized and Unrealized (Depreciation)/Appreciation in Fair Value of Investments ---------------------------- 2001 2000 ---- ---- Collective Investment Funds $ (7,288) $ 17,011 Mutual Funds (37,441) (50,990) ADVO Custom Funds (24,318) 26,856 -------- -------- $(69,047) $ (7,123) ======== ======== D. DIFFERENCE BETWEEN FINANCIAL STATEMENTS AND FORM 5500 The following is a reconciliation of net assets available for plan benefits per the financial statements to the Form 5500: December 31, 2001 ----------------- Net assets available for plan benefits per the financial statements $ 805,045 Transfer to the ADVO, Inc. 401(k) Savings Plan (805,045) --------- Net assets available for plan benefits per the Form 5500 $ - ========= E. INCOME TAX STATUS The Plan has applied for but has not received a determination letter from the Internal Revenue Service stating that the Plan is qualified under Section 401(a) of the Internal Revenue Code. However, the Plan Administrator believes that the Plan, including all amendments through December 31, 2001, is qualified and, therefore, the related trust is exempt from taxation. -8- SCHEDULE I MAILCOUPS, INC. 401(k) SAVINGS PLAN EMPLOYER IDENTIFICATION NUMBER 06-0885252, PLAN NUMBER 003 SCHEDULE H, LINE 4I-SCHEDULE OF ASSETS ( HELD AT END OF YEAR) DECEMBER 31, 2001 Description of Investment, Identity of Issue, Borrower, Lessor including Maturity Date, Rate of or Similar Party Interest, Par or Maturity Value Current Value ---------------- ------------------------------- ------------- Collective Investment Funds: Merrill Lynch Income Accumulation Fund 70,699 units $ 70,699 Barclays Global Investors Asset Allocation Fund 2,635 units 90,496 Barclays Global Investors S&P Midcap Stock Fund 3,344 units 125,683 Mutual Funds: Templeton Foreign Fund 1,613 units 14,919 Barclays Global Investors S&P 500 Stock Fund 10,538 units 183,467 Lord Abbett Developing Growth Fund 229 units 3,463 Merrill Lynch Retirement Reserves Money Fund 26,663 units 26,663 *ADVO Custom Funds: ADVO AXP New Dimensions Fund 4,849 units 141,509 ADVO Stock Fund 3,357 units 115,765 Participant Loans Bear interest at rates ranging from 6.00% - 10.50% with varying maturity dates 32,381 -------- TOTAL $805,045 ======== * Indicates party-in-interest to the Plan. Cost column is not applicable because all investment programs are fully participant directed. SIGNATURE Pursuant to the requirements of the Securities Exchange Act of 1934, the ADVO, Inc., Associate Savings Committee has duly caused this annual report to be signed on its behalf by the undersigned hereunto duly authorized. MailCoups, Inc. 401(k) Savings Plan Date: June 19, 2002 By: \s\ SCOTT ESPOSITO ------------------------------- Scott Esposito Vice President, Human Resources