Ownership Submission
FORM 3
 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  LIVEK WILLIAM PAUL
 2. Date of Event Requiring Statement (Month/Day/Year)
01/29/2016		 3. Issuer Name and Ticker or Trading Symbol
COMSCORE, INC. [SCOR]
(Last)
(First)
(Middle)
C/O COMSCORE, 11950 DEMOCRACY DRIVE, 6TH FLOOR		 4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
__X__ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
President & Exec Vice Chairman
 5. If Amendment, Date Original Filed(Month/Day/Year)
(Street)

RESTON, VA 20190		 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)		 2. Amount of Securities Beneficially Owned
(Instr. 4)		 3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)		 4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock 155,849
D
 

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)		 2. Date Exercisable and Expiration Date
(Month/Day/Year)		 3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)		 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)		 6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option Right to Buy 04/01/2012(1) 06/15/2019 Common Stock 230,000 $ 12.61 (2) D  
Stock Option Right to Buy 06/30/2013(3) 12/23/2020 Common Stock 184,000 $ 25.86 (2) D  
Stock Option Right to Buy 11/06/2013(4) 11/06/2021 Common Stock 86,250 $ 11.56 (2) D  
Stock Appreciation Right 04/01/2010(1) 06/15/2019 Common Stock 86,250 $ 12.61 (2) D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
LIVEK WILLIAM PAUL
C/O COMSCORE
11950 DEMOCRACY DRIVE, 6TH FLOOR
RESTON, VA 20190		   X     President & Exec Vice Chairman  

Signatures

/s/ Christiana Lin, Attorney-in-Fact 02/02/2016
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) Granted pursuant to the terms of Rentrak Corporation 2005 Stock Incentive Plan. Award vested in four equal installments on 04/01/2010, 04/01/2011, 04/01/2012, and 04/01/2013. Option and Stock Appreciation Right are fully exercisable.
(2) Exercise price reflects converted value pursuant to the acquisition of Rentrak Corporation.
(3) Granted pursuant to the terms of Rentrak Corporation 2005 Stock Incentive Plan. Two-thirds of the award vested on 6/30/2013, one-third of the award vested on 12/23/2014. Option is fully exercisable.
(4) Granted pursuant to the terms of Rentrak Corporation 2011 Stock Incentive Plan. Award vested one-third on 11/06/13, one-third on 11/06/14, and one-third on 11/06/15. Option is fully exercisable.
 
Remarks:
This Form 3 is being filed in conjunction with William P. Livek's appointment as a President and Executive Vice Chairman pursuant to the acquisition of Rentrak Corporation.

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, See Instruction 6 for procedure.

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