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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

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FORM 8-K

 

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CURRENT REPORT

Pursuant to Section 13 or 15 (d) of the

Securities Exchange Act of 1934

August 16, 2006

Date of report (Date of earliest event reported)

 

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ADVO, Inc.

(Exact name of registrant as specified in its charter)

 

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Delaware		1-11720		06-0885252
(State or other jurisdiction of incorporation or organization)		(Commission file number)		(IRS Employer Identification No.)

One Targeting Centre, Windsor, Connecticut 06095

(Address of Principal Executive Offices)

Registrant’s telephone number, including area code: (860) 285-6100

 

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Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

 

¨	Written communication pursuant to Rule 425 under the Securities Act (17 CFR 230.425).

 

x	Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12).

 

¨	Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)).

 

¨	Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)).

 

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ITEM 8.01 Other Events

Attached as Exhibit 99.1 is a press release jointly issued by the Company and Valassis Communications, Inc. on August 16, 2006.

ITEM 9.01 Financial Statements and Exhibits

(d) Exhibits.

 

Exhibit No.		Description
99.1		Press release dated August 16, 2006, jointly issued by the Company and Valassis Communications, Inc.

 

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

		ADVO, Inc.
Date: August 16, 2006
		By		/s/ S. SCOTT HARDING
				S. Scott Harding
				Chief Executive Officer

 

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EXHIBIT INDEX

 

Exhibit No.		Description
99.1		Press release dated August 16, 2006, jointly issued by the Company and Valassis Communications, Inc.