Skip to main content

Why Asure (ASUR) Stock Is Trading Up Today

ASUR Cover Image

What Happened?

Shares of online payroll and human resource software provider Asure (NASDAQ: ASUR) jumped 3.2% in the morning session after the stock gained ground amid a broader market rally as investors awaited a busy week of corporate earnings reports. 

There was no significant company-specific news to explain the move, suggesting its shares were lifted by the positive market sentiment. U.S. stock futures indicated a higher open for the markets, setting a positive tone for investors who were anticipating a heavy slate of earnings reports from major U.S. companies during the week. Notably, the earnings season got off to a strong start: More than 85% of the S&P 500 stocks that reported earnings exceeded expectations, according to FactSet data. This robust performance fueled positive sentiment, suggesting that corporate profitability remained resilient despite ongoing economic uncertainties.

After the initial pop the shares cooled down to $10.32, up 2.8% from previous close.

Is now the time to buy Asure? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Asure’s shares are very volatile and have had 20 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The biggest move we wrote about over the last year was 9 months ago when the stock dropped 22.3% on the news that the company reported weak third-quarter earnings, which missed on most of the key metrics we track, including revenue, EBITDA, and EPS. Notably, given the weak performance during the quarter, full-year sales and EBITDA margin guidance provided for FY'24 implied a downward correction, which is never a good sign. Overall, this was a pretty bad quarter.

Asure is up 9% since the beginning of the year, but at $10.32 per share, it is still trading 18.2% below its 52-week high of $12.62 from January 2025. Investors who bought $1,000 worth of Asure’s shares 5 years ago would now be looking at an investment worth $1,665.

Unless you’ve been living under a rock, it should be obvious by now that generative AI is going to have a huge impact on how large corporations do business. While Nvidia and AMD are trading close to all-time highs, we prefer a lesser-known (but still profitable) semiconductor stock benefiting from the rise of AI. Click here to access our free report on our favorite semiconductor growth story.

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.