Sienna Sauce Partners with Fed-Ex for the "Respect the Hustle" Campaign

By: PRLog

May 19, 2021 at 15:30 PM EDT

HOUSTON - May 19, 2021 - PRLog -- FedEX rolled out it's "Respect the Hustle" video campaign and featured Sienna Sauce as one of the 4 companies selected. Sienna Sauce's own, 17 year old CEO, Tyla Simone is the youngest and only black CEO included in the spotlight series along with president and mother, Monique Crayton. The campaign focuses on Sienna Sauce's commitment to "purpose," providing the best products by implementing their own creative solutions with the help of FedEX. The video features Sienna Sauce's strong brand partnership and is distributed through FedEX channels, Facebook, Instagram, Twitter and FedEX Youtube.

Tyla-Simone is someone changing how we look at young entrepreneurship as she continues to break glass ceilings with her six figure business. She recently appeared on ABC's Shark Tank where she pitched her versatile sauce and secured a deal with Kendra Scott. Tyla-Simone has attracted some high-profile investors, such as Grammy-winning rapper Hakeem "Chamillionaire" Seriki and Beyonce, who on Juneteenth announced that the proceeds from her single "Black Parade" would go to Black-owned businesses, including Sienna Sauce.

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About Tyla-Simone:

Tyla-Simone Crayton is the Young CEO of Sienna Sauce. Her world-renowned Sienna Sauce has been making its rounds throughout the condiments industry. Her goal is to disrupt a male dominated industry and by doing so, she's already caused somewhat of an earthquake effect. While on her journey, Tyla-Simone continues to shatter ceilings and kick down doors to get her product in Big Box Stores. At just 17, Tyla-Simone has gained notoriety winning countless Pitch Competitions totaling more than $40k in rewards. The Game Changer migrated to Houston, TX from Bedford-Stuyvesant, Brooklyn and her love for Sauce spiraled into a growing dynasty.

About Sienna Sauce:

Sienna Wings (Now Sienna Sauce) is a family-based business that was established on April 7, 2017 in Sienna, TX. The concept of selling wings out of their home started over a kitchen conversation. The overall goal was to package the sauce (created by Tyla-Simone Crayton) and get it on the shelves of grocery stores around the globe. However, these Brooklyn natives that migrated to Houston, TX in March of 2013 wanted to sprinkle a little of their NYC flare around the city. So, cooking and selling Sienna Wings every Friday out of their house-hold, was how Sienna Sauce began to become a house-hold name. www.siennasauce.com