The fifth-annual Zeta Live event adds another legendary voice—Serena Williams—to explore how intelligence is transforming business, leadership, and the pursuit of the impossible

Zeta Global (NYSE: ZETA), the AI Marketing Cloud, today announced that tennis legend, entrepreneur, and cultural icon Serena Williams will join the mainstage at Zeta Live 2025, taking place Thursday, October 9, 2025, in New York City. This year’s conference, centered around the theme ‘Achieve the Impossible,’ will bring together the world’s most influential leaders across marketing, business, and AI for an exclusive, invitation-only, in-person experience to discuss real strategies on the new era of AI-driven marketing.

Williams joins the Zeta Live mainstage as a powerful voice on reinvention, resilience, and relentless pursuit of excellence. From dominating the world stage in sports to redefining success in business, Williams embodies the mindset at the heart of this year’s theme.

"We are thrilled to have another greatest of all time, Serena Williams join us, making Zeta Live ‘GOAT squared’ this year," said David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta Global. "Serena is more than an athlete—she’s a trailblazer, investor, and leader who continues to shape culture and business and inspires people everywhere to push boundaries and drive change. Her story exemplifies what it means to achieve the impossible, and her voice will ignite conversations about leadership and transformation in an AI-powered world.”

Zeta Live 2025 will bring together 30+ sessions with CMOs and executives from world-class brands. Attendees will also get an exclusive look at the latest innovations in the Zeta Marketing Platform and explore three themed content stages: Vision, Innovation, and Discovery.

More iconic speakers and full agenda to come. For details and registration, visit www.zetalive2025.com.

About Zeta Global

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.

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