PURE Bioscience to Unveil its Newest Food Safety Solutions at the Annual International Association for Food Protection Meeting

July 14^th-17^th, 2023, Long Beach, California Booth #429

PURE Bioscience, Inc. (OTCQB: PURE), creator of the patented non-toxic silver dihydrogen citrate (SDC) antimicrobial, is set to unveil its newest food safety solutions at the 2024 International Association for Food Protection (IAFP) show in Long Beach, California on July 14^th-17^th, 2024.

The Company’s food safety program, developed without the use of chlorine, quaternary ammonium compounds, or peroxyacetic acid, provides cleaning and disinfecting solutions for all your food safety needs using the Company’s patented SDC molecule. SDC, one of the most powerful antimicrobials developed in decades, is colorless, odorless, and non-irritating, which makes disinfecting quick, effective, and easy to use.

PURE Products

PURE^® Hard Surface rapidly eliminates bacteria, viruses, and fungi including Listeria, E. coli, and Salmonella with kill times as fast as 30 seconds. PURE Hard Surface disinfectant has been registered for use on food contact surfaces without requiring a rinse. The non-irritating formula means no personal protective equipment is required, and the product meets the lowest Environmental Protection Agency hazard rating, which requires no first aid warnings. Using PURE’s application systems, one gallon can cover up to 40,000 cubic feet.

PURE Control^® is an antimicrobial food processing aid that quickly reduces pathogens including Salmonella, Listeria, and E. coli on treated produce, berries, and poultry. PURE Control is an odorless, non-toxic solution that lowers the risk of cross-contamination and strengthens downline intervention steps, but is also used as a standalone processing aid. There is no effect to the texture, taste, or color of treated food and no label declaration is required.

PURE^® Hi-Foam Cleaner is an effective dilutable concentrate that produces long-lasting, high-density foam that can be adjusted based on specific needs. The foam is easily rinsed without leaving a film. This unique formula was designed to complement the high efficacy of PURE Hard Surface. It is non-corrosive, non-irritating, and is suitable for use on all food and non-food contact surfaces including food processing equipment, spiral freezers, belts, conveyors, walls, floors, drains, and piping systems.

PURE^® Multi-Purpose Cleaner was designed to complement the high efficacy of PURE Hard Surface in successful sanitation practices in food processing plants, transportation sanitization, and commercial kitchens where a high foaming cleaner is not desirable. This is an economical concentrate that is easy to use and rinses easily without leaving a film.

PURE^® Hi-Foam Cleaner and Multi-Purpose Cleaner are environmentally responsible cleaning products and are protected by SDC which ensures quality and safety without human or environmental exposure to toxic chemical preservatives. Our non-toxic, environmentally responsible cleaners contain no EDTA, phosphates, ammonia, or bleach and contain no VOCs (Volatile Organic Compounds).

Specialized Solutions

Effective food safety procedures and food product quality are essential parts of the food industry. PURE Bioscience offers specialized equipment application solutions that can effectively reduce your food processing risk and save valuable time and resources.

SDC-based products ensure significant results with minimal risk to equipment and personnel. By connecting with your food sanitation team, PURE offers unique applications and solution methodology to support a food safety program on any level.

PURE Team

Come meet our team in Long Beach at the IAFP Annual Meeting at booth #429. Stop by our booth or reach out to reserve a remaining time slot to discuss how PURE’s innovative food safety and sanitation solutions can bring value to your team, and help you achieve your food safety goals.

For more information, including product specifications, and videos of products PURE Bioscience is featuring at IAFP 2024, please visit https://purebio.com/IAFP-2024.

About PURE Bioscience, Inc.

PURE focuses on developing and commercializing our proprietary antimicrobial products primarily in food safety. We provide solutions to combat the health and environmental challenges of pathogens and hygienic control. Our technology platform is based on patented, stabilized ionic silver, and our initial products contain silver dihydrogen citrate, better known as SDC. This is a broad-spectrum, non-toxic antimicrobial agent, and formulates well with other compounds. As a platform technology, SDC is distinguished from existing products in the marketplace because of its superior efficacy, reduced toxicity, and mitigation of bacterial resistance. PURE’s mailing address is 771 Jamacha Rd. #512, El Cajon, California 92019 (San Diego County area) serves as its official address for all business requirements. Additional information on PURE is available at www.purebio.com.

Forward-looking Statements: Any statements contained in this press release that do not describe historical facts may constitute forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Statements in this press release, including quotes from management, concerning the Company’s expectations, plans, business outlook, future performance, future potential revenues, expected results of the Company’s marketing efforts, the execution of contracts under negotiation, and any other statements concerning assumptions made or expectations as to any future events, conditions, performance or other matters, are “forward-looking statements.” Forward-looking statements inherently involve risks and uncertainties that could cause our actual results to differ materially from any forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, the Company’s failure to implement or otherwise achieve the benefits of its proposed business initiatives and plans; acceptance of the Company’s current and future products and services in the marketplace, including the Company’s ability to convert successful evaluations and tests for PURE Control and PURE Hard Surface into customer orders and customers continuing to place product orders as expected and to expand their use of the Company’s products; the Company’s ability to maintain relationships with its partners and other counterparties; the Company’s ability to generate sufficient revenues and reduce its operating expenses in order to reach profitability; the Company’s ability to raise the funding required to support its continued operations and the implementation of its business plan; the ability of the Company to develop effective new products and receive required regulatory approvals for such products, including the required data and regulatory approvals required to use its SDC-based technology as a direct food contact processing aid in raw meat processing and to expand its use in OLR poultry processing; competitive factors, including customer acceptance of the Company’s SDC-based products that are typically more expensive than existing treatment chemicals; dependence upon third-party vendors, including to manufacture its products; and other risks detailed in the Company’s periodic report filings with the Securities and Exchange Commission (the SEC), including its Form 10-K for the fiscal year ended July 31, 2023, Form 10-Q for the fiscal first quarter ended October 31, 2023, Form 10-Q for the fiscal second quarter ended January 31, 2024, and Form 10-Q for the fiscal third quarter ended April 30, 2024. You should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

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