SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                    ---------

                                    FORM 8-K

                                 CURRENT REPORT
                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                       THE SECURITIES EXCHANGE ACT OF 1934

         Date of Report (Date of earliest event reported): April 4, 2004




                           J. C. Penney Company, Inc.
                     (Exact name of registrant as specified
                                 in its charter)




 Delaware                           1-15274                     26-0037077
(State or other jurisdiction    (Commission File No.)          (I.R.S. Employer
of incorporation )                                           Identification No.)

6501 Legacy Drive
Plano, Texas                                                       75024-3698

(Address of principal executive offices)                            (Zip code)


Registrant's telephone number, including area code:  (972) 431-1000





Item 5.     Other Events and Regulation FD Disclosure

On April 4, 2004, the Company and certain of its subsidiaries  signed definitive
agreements with The Jean Coutu Group (PJC) Inc.  ("Coutu"),  and CVS Corporation
and CVS Pharmacy,  Inc.  ("CVS") for the sale of the Company's  Eckerd drugstore
operations for a total of $4.525 billion in cash. In the Coutu transaction,  the
Company and its indirect wholly-owned subsidiary,  TDI Consolidated Corporation,
will sell the stock of Eckerd Corporation ("Eckerd"), Genovese Drug Stores, Inc.
("Genovese"),  and Thrift Drug, Inc.  ("Thrift") for $2.375 billion.  Coutu will
acquire Eckerd drugstores and support  facilities  located in thirteen Northeast
and mid-Atlantic  states,  as well as the Eckerd Home Office located in Florida.
In the CVS transaction, the Company, Eckerd, Genovese, Thrift, and Eckerd Fleet,
Inc. will sell Eckerd drugstores and support facilities located in the remaining
southern states,  principally  Florida and Texas, and Eckerd's pharmacy benefits
management,  mail order and  specialty  pharmacy  businesses,  to CVS for $2.150
billion.  After closing adjustments,  taxes, fees and other expenses relating to
the transactions,  the Company expects to generate approximately $3.5 billion in
cash  proceeds.  Closing of the  transactions,  which are  subject to normal and
customary regulatory approvals, is anticipated to occur by the end of the fiscal
second quarter.

The foregoing  description is qualified in its entirety by reference to the full
text of the Asset  Purchase  Agreement and Stock Purchase  Agreement,  which are
attached as Exhibits  10(i)(e)  and  10(i)(f),  respectively,  to the  Company's
Annual Report on Form 10-K filed on April 8, 2004.  The news release  announcing
the entering into of these agreements is attached as Exhibit 99(a).






                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                                  J.  C. PENNEY COMPANY, INC.
                                                        (Registrant)

                                                  /s/ Charles R. Lotter
                                                  -------------------------
                                                  Charles R. Lotter
                                                  Executive Vice President,
                                                  Secretary and General Counsel


Date:  April 8, 2004



                                  EXHIBIT INDEX



Exhibit Number                                   Description

99(a)                                    J. C. Penney Company, Inc. News Release
                                         issued April 5, 2004